We're pivoting

Dear internet frens,

I’m writing to let you know that this is the last edition I’ll be writing for Ally’s Newsletter.

Thank you so much for reading along for the past several months. I had an incredible timing writing into your inboxes and learned so much in the process.

After writing about lifestyle design in a newsletter for 6+ months, I’ve decided to pivot into my product experience, where I’ll still be writing online.

For the last month, I’ve been experimenting with Tweeting daily, writing about how to build digital experiences, DMing entrepreneurs and gradually re-awakening my product consulting services.

Why the pivot?

I’m passionate about lifestyle design, but ultimately I have a lot more expertise and credibility to be writing about how to build digital experiences.

My ultimate goal is to create content about both, and I want to lean into the area where I have a particularly unique advantage.

I’m also focusing on short-form writing (Tweets) to get faster feedback loops.

Writing mini-essays for a weekly newsletter is extremely time consuming, and while I hope to launch a newsletter soon with occasional long-form posts, I’ve learned that I need to keep the workload lighter in order to do all the other things required of a small business.

Let’s connect

If you’d like to stay in touch, you can follow me on X or LinkedIn!

Until next time,

 ❤️